Current through 25 August 2026 (verified 2026-08-25).
第三十九条 消费者和经营者发生消费者权益争议的,可以通过下列途径解决:
(一)与经营者协商和解;
(二)请求消费者协会或者依法成立的其他调解组织调解;
(三)向有关行政部门投诉;
(四)根据与经营者达成的仲裁协议提请仲裁机构仲裁;
(五)向人民法院提起诉讼。
2014-03-15 · National Database of Laws and Regulations
Direct answer: Preserve original transaction evidence
This is general legal information, not matter-specific advice. A complaint being accepted, a mediation succeeding, and obtaining an enforceable instrument are different events. The four routes have different targets, powers, evidence and deadlines. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html); Hong Kong Consumer Council official complaint and cross-border referral guidance (Official text: https://www.consumer.org.hk/tc/complaints-and-services))
- Preserve original transaction evidence
- Map four complaint and recovery routes
- Consumer Council referral is not Mainland enforcement
1. Negotiate in writing with the actual trader
Verify the trader name, registration number, platform role, payee and performer. State facts, promise, relief and a response date in a retained notice. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html); SPC Provisions on Evidence in Civil Proceedings, Articles 14, 16, 17 and 19 (electronic data, overseas-formed evidence and foreign-language materials) (Official text: https://www.court.gov.cn/zixun/xiangqing/212721.html))
- Exact trader identity
- Order, payment and promise
- Refund, repair, replacement or performance
2. Use Hong Kong Consumer Council referral where eligible
The Council may refer eligible cross-border complaints under cooperation mechanisms and conciliate. Its guidance says it is not an enforcement body and has no investigation or adjudication power. (Sources: Hong Kong Consumer Council official complaint and cross-border referral guidance (Official text: https://www.consumer.org.hk/tc/complaints-and-services))
- Consumer matters within remit
- Trader and transaction details
- Outcome depends on cooperation
3. Complain to the responsible Mainland authority
The implementing regulation requires true identity, a clear respondent, specific request and factual basis. The authority decides acceptance and may mediate with both parties’ consent. (Sources: PRC Regulation for Implementing the Consumer Rights Protection Law, Articles 43 to 49 (effective 1 July 2024) (Official text: https://xzfg.moj.gov.cn/front/law/detail?LawID=1708))
- Correct authority and locality
- Named respondent and relief
- Keep acceptance records
4. Arbitrate or litigate when an enforceable result is needed
The statute lists negotiation, mediation, complaint, arbitration under an agreement, and litigation. Arbitration needs a valid clause. Litigation needs the exact court, defendant address, quantified relief and evidence. A complaint should not be assumed to pause limitation. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html); PRC Civil Procedure Law, Articles 24, 35, 276 and 277 (contract and foreign-related jurisdiction) (Official text: https://flk.npc.gov.cn/detail?id=ff8081818a21dc13018b425303b7086d); PRC Civil Code, Articles 188 and 195 (general limitation and interruption) (Official text: https://flk.npc.gov.cn/detail?id=ff808081729d1efe01729d50b5c500bf))
- Check dispute clause
- Identify exact court
- Track limitation separately
5. Prove platform, trader and payment roles separately
A platform page, payee and customer service account may be different entities. Map the seller, service provider, platform, brand and payment channel. Preserve goods, batch, repair and testing chain for quality disputes. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html); PRC Regulation for Implementing the Consumer Rights Protection Law, Articles 43 to 49 (effective 1 July 2024) (Official text: https://xzfg.moj.gov.cn/front/law/detail?LawID=1708); SPC Provisions on Evidence in Civil Proceedings, Articles 14, 16, 17 and 19 (electronic data, overseas-formed evidence and foreign-language materials) (Official text: https://www.court.gov.cn/zixun/xiangqing/212721.html))
- Responsibility matrix
- Do not discard goods or packaging
- Preserve samples before testing
6. Scale spending to value and enforceability
Compare amount, proof, trader solvency, testing, translation, service and attendance. Use lower-cost complaint routes for appropriate small disputes and assess litigation for larger loss or injury. (Sources: Measures for the Payment of Litigation Costs, Articles 6 and 12 (case acceptance and specified application or appraisal costs) (Official text: https://flk.npc.gov.cn/detail?id=ff8080816f3e98bd016f41e1395a015f); Opinions on Further Regulating Lawyers’ Service Fees, Sifa Tong [2021] No. 87, Items 8, 9 and 16 (Official text: https://www.moj.gov.cn/pub/sfbgwapp/zwgk/tzggApp/202203/t20220324_451433.html))
- Claim value and alternatives
- Testing, translation and court costs
- Assets and enforcement
The verification pack to send counsel
Send a one-page chronology, party details, a core-document index, an amount or asset schedule, and the three questions you need answered. Add the remaining material after counsel identifies the decisive gaps.
- Order and trader identity
- Payment, delivery and goods evidence
- Advertising and full service chats
- Complaint channels, references and desired outcome
How this guide differs from related articles
This article is for personal consumption. A Hong Kong company’s commercial receivable belongs in the business debt-recovery guide; consumer rules should not be transplanted into company procurement.
- Use this page only for the first routing decision
- Recheck the forum, authority, current version and deadline before action
- Confirm scope, fee items and exclusions in writing before engagement
Frequently asked questions
Can a Hong Kong consumer complain about a Mainland trader?
Yes, after verifying the consumer nature and trader location, choose referral, administrative complaint or civil process. (Sources: Hong Kong Consumer Council official complaint and cross-border referral guidance (Official text: https://www.consumer.org.hk/tc/complaints-and-services); PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html))
Can the Council order a Mainland refund?
No. It conciliates and refers; it does not adjudicate or enforce. (Sources: Hong Kong Consumer Council official complaint and cross-border referral guidance (Official text: https://www.consumer.org.hk/tc/complaints-and-services))
Is a company purchase a consumer complaint?
Possibly not. Business-use or company-name purchases may fall outside the Council’s remit. (Sources: Hong Kong Consumer Council official complaint and cross-border referral guidance (Official text: https://www.consumer.org.hk/tc/complaints-and-services))
What statutory routes exist?
Negotiation, consumer-organisation mediation, administrative complaint, arbitration under an agreement and litigation. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html))
What must an administrative complaint identify?
True identity, a clear respondent, specific request and factual basis. (Sources: PRC Regulation for Implementing the Consumer Rights Protection Law, Articles 43 to 49 (effective 1 July 2024) (Official text: https://xzfg.moj.gov.cn/front/law/detail?LawID=1708))
When is acceptance addressed?
The regulation states seven working days for processing and notice; retain proof of actual receipt. (Sources: PRC Regulation for Implementing the Consumer Rights Protection Law, Articles 43 to 49 (effective 1 July 2024) (Official text: https://xzfg.moj.gov.cn/front/law/detail?LawID=1708))
Does 60 days guarantee a refund?
No. It is a mediation processing node where parties consent; testing time is excluded and mediation may end. (Sources: PRC Regulation for Implementing the Consumer Rights Protection Law, Articles 43 to 49 (effective 1 July 2024) (Official text: https://xzfg.moj.gov.cn/front/law/detail?LawID=1708))
Does a complaint stop limitation automatically?
Do not assume so; preserve demand, admission and procedural evidence under limitation rules. (Sources: PRC Civil Code, Articles 188 and 195 (general limitation and interruption) (Official text: https://flk.npc.gov.cn/detail?id=ff808081729d1efe01729d50b5c500bf))
Who is liable when only a platform name appears?
Verify seller, platform role, payee and performer, then plead each legal basis. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html))
May defective goods be discarded?
No. Preserve goods, packaging, batch, images and the repair-testing chain. (Sources: SPC Provisions on Evidence in Civil Proceedings, Articles 14, 16, 17 and 19 (electronic data, overseas-formed evidence and foreign-language materials) (Official text: https://www.court.gov.cn/zixun/xiangqing/212721.html))
Is treble compensation automatic?
No. Statutory fraud or other conditions require evidence. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html))
Can a valid arbitration clause be ignored?
No. Review validity and scope before court filing. (Sources: PRC Law on the Protection of Consumer Rights and Interests, Articles 37, 39, 40 and 55 (Official text: https://www.samr.gov.cn/zfjcj/tzgg/art/2023/art_615af9ed6bcd4974bf853dd2e02bc663.html))
Is there one cross-border consumer-lawyer fee?
No. Amount, parties, evidence, testing, forum, service and enforcement define scope.
What documents matter first?
Order, payment, trader identity, promise, delivery or defect evidence, and complaint records.
Who wrote this
Peng Zibin (彭子镔) — Lawyer; Beijing Dongyuan Law Firm, Shenzhen Office (registered name: BEIJING DONGYUAN LAW FIRM SHENZHEN OFFICE), law firm practising licence number 24403201011309995; practice areas: criminal compliance, criminal defence, economic crime and criminal-civil intersection disputes。
Not legal advice
This article is general information, not legal advice, and reading it does not create a lawyer-client relationship. Outcomes turn on the specific facts. Before acting, please obtain advice on your own circumstances.